Kno
Hao
Bridging East and West through executive learning immersion
Designing high-level executive immersion and study trip programs for leading business schools, executive education institutions and global corporations.
Founded in Shanghai in 2016 · Operating from Madrid in 2026 ·
Thousands of senior executives, MBA and EMBA participants supported worldwide.
Who we are
A decade of experience across global innovation ecosystems
Our early work
Kno-Hao was founded in Shanghai in 2016 to support Chinese senior executives and institutions in their engagement with the world’s most advanced innovation hubs.
Our early work focused on immersion programs in ecosystems such as Silicon Valley, Munich and Tel Aviv, providing direct access to companies, entrepreneurs, researchers and policy leaders shaping global innovation.
An evolving focus
As global dynamics evolved, so did our focus.
Today, we work primarily with Western business schools and corporations, enabling them to engage deeply with the scale, sophistication and global relevance of China’s leading technology and innovation hubs.
Key innovation ecosystems
Shanghai
Global financial and innovation hub, headquarters of leading multinational and Chinese technology companies.
Hangzhou
A center for digital platforms, AI and entrepreneurship, with a strong private-sector ecosystem.
Shenzhen
One of the world’s most dynamic hardware, manufacturing and deep-tech ecosystems.
What we do
Executive immersion programs designed for leading institutions
We design and deliver custom-built executive immersion and study trip programs for institutions that require depth, rigor and relevance.
Our work focuses primarily on:
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Business schools (MBA, EMBA, executive education programs)
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Corporate leadership and strategy teams
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Senior executive cohorts
Crucially, all programs are designed in close collaboration with faculty members and program directors.
We align each immersion with:
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Academic objectives and learning outcomes
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Pedagogical frameworks
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Participant profiles and cohort dynamics
Typically running one to two weeks, our programs combine:
• Direct exposure to innovation ecosystems
• Dialogue with senior decision-makers
• Cultural, institutional and geopolitical context
• Time for reflection and learning integration
Our objective is not only to inform, but to broaden perspectives and enable participants to continue learning independently.
Our approach
From access to understanding
We work on the ground, engaging directly with some of the world’s most innovative companies and ecosystems. We do not treat them as universal benchmarks, but as expressions of specific cultural, social and economic contexts — each different, and precisely for that reason, complementary.
Cultural Decoding
We provide the cultural keys needed to understand what is really happening beyond what is visible — how decisions are made, values are shaped, and meaning is constructed.
Ecosystem Thinking
We don’t focus on what to copy, but on how systems function: how innovation models emerge, how regional balances are formed, and how ideas interact within a broader global context.
Anticipating What’s Next
In a world of constant change, understanding direction matters more than understanding the present. Our journeys help participants anticipate trends and long-term dynamics.
Through curated panels, dialogue and structured exchange, participants confront ideas, compare models and challenge assumptions. Every experience is coordinated in situ by a senior Kno-Hao lead, ensuring depth, coherence and privileged access.
We design what we call Deep Trips: immersive professional journeys that open a new level of reflection — not a sequence of visits, but a gateway into realities that cannot be ignored.
Our clients
Some of the most respected institutions on both sides of the world
The organizations featured below represent a selection of the universities, business schools and companies we work with.
They are institutions known for their high standards and demanding selection processes — whether for students, executives or senior leaders.
That same level of rigor, depth and expectation is the standard we apply to ourselves in order to work with them.
Kno-Hao is not a vendor. We are chosen as a trusted academic and learning partner, valued for our ability to design and deliver immersive experiences that meet their expectations for excellence, relevance and coherence.
In China:
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CEIBS – one of Asia’s leading business schools with global recognition
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ICBC – the world’s largest commercial bank by total assets
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Midea – a global manufacturing and technology group
In the West:
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UC San Diego – a leading public research university
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IESE Business School – consistently ranked among the world’s top business schools
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ESADE – a globally recognized business and law school
Let´s talk
If you are designing an executive immersion or study trip for senior leaders, MBA or EMBA participants, we would be glad to explore how Kno-Hao can support your academic and institutional objectives.
We usually begin with a 15–20 minute call to align on your academic goals.